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At 301 Studio, products are not considered as isolated objects, but rather as parts of a system that establishes relationships between different categories and scales. Each part can exist on its own, but the design approach constructs objects as a whole through their connections, rather than treating them independently. This system makes the relationship between the part and the whole legible at different scales.
PLUS
COLLECTION
PLUS Collection is built upon a coherent geometric system defined by lines and circles. The design evolves from the traces left by flows in space, rather than from singular gestures.
Surfaces define space and make relationships visible. Objects are not independent forms, but parts of a holistic structure.
Timelessness is sought not in aesthetics, but in intellectual continuity.
PLUS 01
EXPLORE THE COLORS
Here, color is not an element that covers the surface, but rather a layer that reveals the structure.
The contrast between the natural texture of the wood and the painted surface accentuates the rhythm of the axes and makes the geometric system visible.
